Get The Money!

In Fundraising by Sébastien FluryLeave a Comment

Startups and money. It’s a secret for nobody that money is scarce when you’re launching your startup. Even if the Swiss Venture Capital Report shows an interesting growth in startup funding over the 3 last years, with almost a doubling of the funds invested in Swiss startups. About CHF 900M were invested in 2016. Which can be seen as a great sign for entrepreneurs, but which is in the same time…ridiculous. At least if we speak about digital startups (fintech included), which represent about 30% of this amount. This total includes massive funding rounds (80-100M) in the life sciences industry, which is a bit hiding the rest. But it’s ridiculous if we compare to London startups (mostly digital), which raised… EUR 1.32 billion in the first 6 months of 2016! I was discussing with another startup founder the other day and he told me that …

Why You Need to Know Media4Equity for Your Startup Growth

In Fundraising, Marketing & Sales by Sébastien Flury2 Comments

This is a guest post by David Hug, a Zürich-based professional startup investor, currently acting as  Managing Director at Ringier Digital Ventures. Innovation, entrepreneurship and venture capital are almost synonyms of the Silicon Valley. Over the last years, this way of thinking is gaining more and more attention in Europe. Not only famous examples from the West Coast like Facebook, Twitter and Uber started dominating our life. Also European start-ups like Spotify, Zalando or Skype changed our habits. Especially Zalando, which has chosen a new way of aggressive TV marketing to gain our attention. Most of us asked ourselves, how can a new venture finance such an aggressive marketing campaign? The solution used by Zalando to invade TV screens? Media for equity (M4E)! You may have never heard of it, and this post you’ll get more familiar with this interesting …

SICTIC Investor Day Lausanne is back (without me!)

In Fundraising, Startup Scene by Sébastien FluryLeave a Comment

The next SICTIC Investor Day Lausanne will happen in Lausanne on April 25th, at EPFL. 8 selected technology-driven startups (the web, mobile, software, hardware) will have the opportunity to do an elevator pitch (one slide, 90 seconds) to an interesting audience comprised of business angels, professional investors and startup enthusiasts. The public will then select 4 startups based on their short pitch. The finalists will then have 7 minutes (and 5 minutes Q&A) to present their startup in more details. A jury comprised of entrepreneurs and investors (Alexandre Peyraud, Thomas Dübendorfer, Bolko Hohaus, Julien Guex) will elect the winner of the competition, who will get some fame (always good to win a competition and get some press) and hopefully some investors! Finally, startups and investors will gather around a cocktail in a relaxed atmosphere. Even for startups who don’t win: it’s …

The Seed Round Guide: Why Silicon Valley May Not Be Your Best Option (III/III)

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This is a guest post by Penny Schiffer a Zürich-based energetic woman, passionate by the startup and investment world. She’s currently managing the startup initiatives of Swisscom and in charge of the « Swisscom Startup Challenge » and also part of Swisscom Ventures and a member of the business angel club Go Beyond. This post is part of the Seed Round Guide (check The Seed Round Guide: Is Big Always Better Than Small? and The Seed Round Guide: Finding & Leveraging a Lead Investor).   A couple of months ago, I was coaching a seasoned entrepreneur who had developed a piece of software that is relevant to operating IT clouds. This software definitely addresses a global market and will most likely have much greater growth opportunities if the business development addresses the tech companies in Silicon Valley. After this entrepreneur …

Apply to the Swiss Fintech Award until Nov 30th!

In Fundraising, Startup Scene by Sébastien FluryLeave a Comment

As already explained earlier this year, the Swiss fintech scene is growing rapidly. And even more since then! A new award was launched end of September: “The Swiss FinTech Award”. The idea is to build a national ecosystem that helps Swiss fintech companies going forward, and gaining international attention. Initiated by Finanz und Wirtschaft Forum, the initiative gathers key players in the field, like Accenture, PostFinance, Raiffeisen and many other ones. The applicants will not only compete for a cash prize (definitive not announced yet, but a multiple of CHF 10’000.-!) and a ticket to Accenture’s Innovation Lab in London (to be awarded on March 31st in Zürich), but finalists will also get coaching and an opportunity to meet the partners at speed dating events. It is also my pleasure to announce that startupolic.com is a media partner of the …

The Seed Round Guide: Finding & Leveraging a Lead Investor (II/III)

In Fundraising by Sébastien FluryLeave a Comment

This is a guest post by Penny Schiffer a Zürich-based energetic woman, passionate by the startup and investment world. She’s currently managing the startup initiatives of Swisscom and in charge of the « Swisscom Startup Challenge » and also part of Swisscom Ventures and a member of the business angel club Go Beyond. Are all investors made equal? There are two types of investors: Lead investors and co-investors. Understanding this difference is fundamental when structuring an investment round to avoid unnecessary circles or risk the completion of the successful round altogether. So, what is a lead investor? In most investment rounds with more than one investor, there will be one institution or business angel who plays a special role during the due diligence and in the structuring of the round. This so-called lead investor will typically be the investor that …

The Seed Round Guide: Is Big Always Better Than Small? (I/III)

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Some time ago, I discussed with Penny on the different challenges of raising money for an early stage tech startups. She has gathered a lot of practical experience of startup investments, both in her professional activity at Swisscom and in private, by doing angel investments on her own. Startups are hard. Raising money is even harder. And even if there is a lot money in Switzerland, most of it is “sleeping”… So if you’re a startup entrepreneur and you need to raise funds (best way is to close commercial deals, of course, and you may not need financing early on – but that’s a different debate!), you’d better manage the process wisely and without doing too many mistakes. Once you have managed to raise interest of potential investors, you should be aware of how to do. As a first-time entrepreneur, …

Why Switzerland needs the Swiss Investment Fund

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Some weeks ago, I had the opportunity to be an expert for a Bachelor thesis about the European Investment Fund. The student, Daniel Poffet, now graduated (congrats, btw!), did a great research in explaining what the European Investment Fund (EIF) is. Basically, the EIF is a public-private partnership founded in 1994 aiming to allow a better access to (venture) capital. It is mainly owned by the European Investment Bank and by the European Union. The activity of the EIF is to invest indirectly in startups and companies in the European Union. The EIF doesn’t invest directly, but provides more funds to Venture Capital funds (hey, well, VC’s do also need to raise funds – like startup entrepreneurs… And it’s not easier for them, too!). And it can represent up to 30% (if I remember correctly) of the total fund. So …